Reed Edwards Company
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Writing and Editorial Services

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There’s content copy, and then there’s creative content copy. What’s the difference? And how can your business benefit?

Benefit from Rita Schiano's unique ability to take complex material and turn it into a concise and informational composition. Rita's precise and distinct style is both informative and engaging. Contact Rita. 

Creative copy evokes a response from the reader. It provides prospective customers with insight about your business and moves them to action.

~ Rita Schiano

  • Blogs
  • Brochures
  • Sales letters
  • Corporate talking points
  • Damage control letters

What Clients Are Saying! 

“I have hired Rita to work on a variety of writing and concepting projects. She approaches each one with a deep sense of interest and commitment to providing superlative work. She often brings a unique perspective to projects and has no problems turning around in record time (as they so often need to be in advertising and marketing).”

~ Christine Tieri, Owner and Creative Director, Smith & Jones

Social Media Marketing 

From Authors selling books to Ziebart selling rustproofing, social media marketing is the 21st century networking and marketing tool. Rita can help you identify ways in which social media may be right for you. She'll show you how to leverage the Internet to shape your business.

Newsletters

An excellent tool for keeping customers up-to-date about your latest products and newest services.

  • Traditional printed format
  • E-mail "e-news" format

Web Site Content

“Rita is very resourceful and thoroughly researches the background information required to successfully promote our mutual clients both online and in other media. She is always prompt with deadlines and remarkably organized in providing material. Clients trust Rita's intuition in composing effective marketing copy that reflect their company identities and achieve their marketing goals.” 

~ Nina Vecchi , Owner , Pixel Point Productions

  • New web page content or current content revisions
  • Search engine positioning and web site development Click Here

Biographical Sketches

How you characterize yourself can make all the difference to prospective clients. Let Rita write your “story” for you!  

Speech Writing

Whether your presentation is 5 minutes or 50, Rita will help you create a speech that educates, captivates, and inspires your audience.

For a schedule of fees contact Rita.

More Testimonials From Rita's Clients!

Words can't describe what an asset the services of Rita Schiano have been
to my company. Her work is prompt and professional, it is always flawless in content
and she goes above and beyond what is expected at all times offering information that is both valuable and succinct. I would highly recommend Rita under any circumstances.
~ Terri "Mrs. Fixit" TM McGraw, President
McGraw Media Enterprises, Inc.
Mrs. Fixit Easy Home Repair

Mrs. Fixit Pantry Power

Rita’s work makes me look good! I enjoy working with her.
She is quick and thorough. I highly recommend her!
~ Darren LaCroix, 2001 World Champion of Public Speaking
and author (with Rick Segel) of Laugh and Get Rich

“Rita is an amazingly talented writer who has the ability to paint a picture with her words. In addition, she is the quintessential professional who understands the value of follow-up and follow-through. If Rita promises to do something . . . consider it done. I am lucky to know her!” “Rita is an amazingly talented writer who has the ability to paint a picture with her words. In addition, she is the quintessential professional who understands the value of follow-up and follow-through. If Rita promises to do something . . . consider it done. I am lucky to know her!”

~ Frank Damelio, President, Target Intellect

"I retained Rita Schiano to write my company brochure. Being a new business owner, I was at a loss as to where to start. She dove in enthusiastically asking, learning, and researching my industry. She came up with the “words” that set my business apart from the competition. Rita has the skill to take ordinary thoughts and turn them into a masterpiece without losing the original concepts!  
~
Mary Wilson, owner, Mary’s Custom Window Treatments

Products

A well-executed press release has an excellent chance of being picked up by a news organization. What can you do to increase your chances? Here are a few guidelines to follow.

    Ask yourself this question: Is the information newsworthy? Of course your new business or product line is exciting to you. But how can you tweak the story to pique the interest of your newspaper’s readership?  Be an objective observer of your news item.